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Blogger Outreach

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Ranking Only Outreach to Page 1 in 6 months! (Link Building Case Study)

Ajay Paghdal

Only Outreach Founder

Last updated on

March 1, 2023

We're going to use our own link building service to rank Only Outreach!

The competition is fierce for real estate in the SEO space - so if our service works here - it'll work for you too!

Each, month, I'll give you a bullet point summary of our progress and you can scroll to the bottom for deeper insights.

Gameplan Plan

  • Brand new sites are difficult to build quality links for
  • Link building strategies must be creative and effective
  • Goals include ranking on page 1 of key commercial terms in the industry, such as link building service, guest posting service, and blogger outreach service
  • Tactics deployed should be long term safe, not including PBNs, guest post farms or many paid links.

September 2022 Summary

  • Launched website to get crawled by Google and started link outreach campaigns
  • Built homepage links using branded anchors and backlinks randomly to blog posts
  • 3 outreach strategies: listicles, articles, Value-First Outreach strategy
  • Content plan includes series of blog posts about link building, blogger outreach, guest posting and creating quality content
  • Goal of 4 quality articles a month

October 2022 Summary

  • Published 9 blog posts this month and built 34 backlinks
  • Domain Rating rose from 0 to 30 within one month
  • Average DR of backlinks was 53 and average Ahrefs traffic was 8845
  • Acquired most backlinks using Value-First Outreach strategy
  • Website was only 30 days old so it will take time for keywords to hit page 1
  • Currently, long-tail low volume keywords are within pages 2-10 of Google
  • Will need months of continuous content publishing and link building for better visibility.

November 2022 Summary

  • Published 9 blog posts this month and built 28 backlinks
  • 4 homepage links and 24 blog post links
  • Average DR was 64 and Average Ahrefs organic traffic was 19,000
  • Domain Rating rose from 30 to 37
  • An interesting early rankings is the homepage for "buy outreach links" (#13)

December 2022 Summary

  • Published 1 blog post this month and built 14 links
  • 3 homepage links by getting existing listicles updated and the rest to blog posts
  • Domain Rating rose from 37 to 44
  • Ahrefs Organic Traffic listed at 42, search console showing 7100 daily impressions and 18 daily clicks
  • "buy outreach links" is now ranking #1
  • "link outreach services" is up to 13

January 2023 Summary

  • Published 0 blog posts (bummer) this month and 28 links (woohoo!)
  • Domain Rating rose from 44 to 47
  • Ahrefs Organic Traffic listed at 51
  • Average DR of backlinks was 62 and average Ahrefs traffic was 93,000
  • "blogger outreach service" ranked at 22 (previously 30), "guest posting service" at 24 (previously 20), and "link building service" at 66 (previously 100+)
  • Monthly recurring revenue is up 15% MOM

February 2023 Summary

  • Published 1 blog post and 20 links
  • Domain Rating rose from 47 to 52
  • Ahrefs Organic Traffic listed at 130
  • More importantly, our 2 main keywords, blogger outreach service and guest posting service hit page (Positions 8 and 10 respectively)!

Detailed Monthly Breakdowns

New Website Overview

Brand new sites are especially hard to build quality links for. Great blogs don't want to link to new sites.

And as a general rule, I won't be paying for most of my links, so craftiness is needed to gain authority here.

Ahrefs Overview as of 9/23/22 showing all zero's for Only Outreach

I want to rank on page 1 for key commercial terms in my industry like link building service, guest posting service, blogger outreach service and will only deploy tactics I feel are long term safe.

This means my link building plan will not include PBNs, guest post farms or many paid links.

September 2022 Summary

I launched the website this month and my goal is to get it up so Google can crawl it and start giving it some age and relevance.

I also want to start some link outreach campaigns to get homepage and blog post links going.

It can be difficult to launch a business when you feel like the brand and website aren't ready.

Instead of finding reasons to delay, I made sure the most important pages like the homepage were ready, along with a few blog posts.

Backlinks Plan

I'll start by building homepage links using branded anchors and backlinks randomly to my blog posts depending on the opportunity.

Going after keywords this early is what gets overzealous SEOs sandboxed.

I'm going to use 3 outreach strategies for this:

Reach out to blogs that published link building services listicles and negotiate getting our brand listed there.

Reach out to blogs that published link building related articles and negotiate an blog post mention, agency mention or expert quote addition into the article.

Reach out to blogs using my Value-First Outreach strategy.

I will also submit my website to agency directories like Clutch, BrightLocal etc.

Content Plan

My content plan is to build a series of blog posts about link building, blogger outreach, guest posting and creating quality content.

The goal is to publish enough high quality content that Google trusts me for this niche and so my articles begin to rank easier.

I use WriterZen for creating content outlines because they have a nice UI that breaks down what the top 20 ranking articles are talking about.

Next, I use my "what it is, whats the goal, why its difficult, how to make it easier" outline enhancement framework for each section in the content outline because it makes organizing your thoughts easier and enhances article flow.

If I'm going to write the article myself, I dig in with the help of Jasper.

Otherwise, I've hired a couple writers from the Surfer SEO marketplace to write the meat of the content when I don't want to.

Finally, I use Surfer SEO to ensure a score of at least 70 and finish off the article with a designer from Upwork who designs custom images for me.

If I can publish 4 quality articles a month this way, I'll be very happy.

October 2022 Summary

I published 9 blog posts this month and built 34 backlinks.

The Domain Rating (DR) climbed from 0 to 30 in just 1 month.

The average DR of the backlinks was 53 and the average Ahrefs traffic was 8845.

Note, I only built 34 backlinks. The rest of the 87 referring domains is link spam

The backlink targets were split up naturally between the homepage and blog post pages.

Target URLReferring Domains
https://onlyoutreach.com/13
https://onlyoutreach.com/link-building-strategies/10
https://onlyoutreach.com/how-to-guest-post/3
https://onlyoutreach.com/link-building-outreach/2
https://onlyoutreach.com/local-link-building-strategies/2
https://onlyoutreach.com/link-exchanges/1
https://onlyoutreach.com/how-to-increase-domain-authority/1

Most of the backlinks were acquired from using the PIN outreach strategy.

To be honest, its incredibly difficult to build high quality links to a brand new website because quality bloggers are weary of linking to unknown brands.

Often they will deny the outreach collaboration because the DR or traffic of a new site doesn't meet their standards.

The outreach strategy we use where we deliver value with our outreach is critical for opening doors.

Having a nice looking brand, good content on your website and a friendly approach also make a big difference.

After several weeks of redoing my brand colors and logos, I think I've landed on something that appeals.

I hope you agree. 😉

Traffic and Rankings

The website is only 30 days old so it'll take some time for my keywords to hit page 1.

Currently, only long-tail low volume keywords are within pages 2-10 of Google.

It will be a few months of non-stop content publishing and link building to get better visibility.

November, December 2022 and January 2023 Summary

In November, Ahrefs registered the first bit of organic traffic and this trend slowly rose through January.

Nothing substantial yet - just Ahrefs Monthly Traffic of 50, but the more accurate indicator of monthly traffic is Google Search Console, coming in at 256.

We are seeing gains in topical authority for outreach, guest posting, and link building related terms.

After publishing 9 blog posts in November, we only did 1in December and 0 in January.

Most of my time has been spent services clients and setting up processes but I'm going to try to build a proper content engine starting in February because topline organic traffic will be critical for our brand recognition and general SEO health.

We scored some awesome "best link building services" article placements, including some articles that already have rankings and traffic.

February 2023 - Page 1 Success!

At the 6 month mark, we achieved our primary goal of getting to page 1 for our main keywords.

We built 12 links this month with the average DR of the links being 68 and average traffic being 123,000.

After 6 months, here was the backlink distribution breakdown.

The homepage of the website, https://onlyoutreach.com/, has the highest number of referring domains (25), top DR (90), and links to target (65) compared to all the blog posts.

The blog posts have a lower number of referring domains and links compared to the homepage, which is expected as they are individual articles rather than the main page of the website. The blog post with the highest number of referring domains is "How to Write High Quality Content" with 24 referring domains, and the blog post with the highest number of links to the target is "Link Insertions" with 17 links.

The website has 4 commercial pages about link building, guest posting, blogger outreach and link insertions however we did not build any links to them.

Despite not actively building links to them, they were still able to rank in search results. This suggests that building links to your homepage, as well as creating relevant content through blogging and acquiring natural backlinks to various pages on your site, can provide enough authority signals for Google to rank even your commercial content.

Overall, the data suggests that a well-rounded approach to SEO that includes both on-page optimization and off-page tactics like link building can be effective in improving search rankings, even for commercial pages.

Key takeaway

Article by

Ajay Paghdal

Ranking Only Outreach to Page 1 in 6 months! (Link Building Case Study)

Reach out to us so we can prepare a quote for a link building campaign tailor-made for your site.

Our refined link building outreach and vetting process will help you get the backlinks your website deserves.

Reach out to us so we can prepare a quote for a link building campaign tailor-made for your site.

Our refined link building outreach and vetting process will help you get the backlinks your website deserves.